Podcast audiences usually want you to share your knowledge and experience from an interesting and authentic point of view. Make note of areas where you’re not satisfied with the content, or where you think it could benefit from someone else’s input. Then get with your editor or team members to workshop the piece. After you’ve completed your draft, take a break or walk away from the content. When you get so wrapped up in a piece, it’s difficult to proofread, edit, and think objectively about changes.

For example, when we create content for the Mighty blog, we usually have big-picture content goals for a quarter. Then, we’ll do our keyword research to see what we need from an SEO perspective, and we plan out the upcoming content on a Monday board. Not all UGC creators are at the same stage of their careers, meaning that they don’t all make the same kind of money. But with a little bit of research, you can find many UGC content creators on TikTok and other social media platforms sharing how much they’re making from UGC.

Top creators like dancer Charlie D’Amelio (150 million followers) and lip-synching extraordinaire Addison Rae (88 million followers) earn upwards of $10 million a year. Promotion involves sharing your videos on various platforms to reach a larger audience. It helps you reach people you wouldn’t have connected with before.

Channels

Taking the contrarian view of a piece of content can be difficult at first. Not only does he state why he’s qualified to share his tips, but Lokenauth also uses graphics throughout the thread that makes it easy to follow along with the tips. Get in the habit of networking by seizing the countless opportunities you have to do it. Spend some time on Twitter and LinkedIn to check out who the thought leaders are in your industry and follow them. It‘s a time to listen to others’ ideas and take them into consideration alongside your own.

Infographics

It might mean grabbing your most popular blogs and creating YouTube videos, an ebook, or launching a podcast with that content. To develop a successful plan, you need to clearly define your content’s target audience — also known as your buyer persona. This is a crucial part of the planning phase of content strategy. New business owners might assume a content strategy is a nice-to-have, but not necessary early on. However, producing high-quality content can be invaluable in building trust with new audiences and succeeding in the long haul.

Map your content creation and publishing cadence

A tool like Sprout’s Advocacy platform enables you to scale your program, and integrates your advocacy workflow into your social workflow seamlessly. According to the Sprout Social Index™ 2022, consumers like to see brands they follow highlighting their product, service or personality, or posting demos and customer testimonials. You can’t create great social content without knowing who it’s for. Having buyer personas for social—or fictional representations of your ideal customers—will help guide your social media content plan. Social media has the power to transform small businesses into multimillion-dollar enterprises overnight. Read more about UGC coach here. But this overnight success is usually the result of months — if not years — of creating consistent, targeted content. That is, content that tells your target audience what they need to know about your product or service in a persuasive and engaging way.

Avoid posting Reels or Stories that have the watermark of another social media platform. Users are on Instagram because this platform offers different things than Pinterest, TikTok or Facebook. Users’ actions on Instagram are a good source to find out what they like and what they don’t, to adjust your content strategy. When you let your content speak for the quality of your services or products, make sure you attract users through your creative ideas. This type of Instagram content helps you put together a bundle of videos and images (up to 10) that tell the story of the same product.