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How to Sell Online: The What, Where and How of Running an Ecommerce Business

How to Sell Online: The What, Where and How of Running an Ecommerce Business

In 2021, Walmart Marketplace surpassed 100,000 sellers, which is nearly double the number registered in 2020 — which goes to show that Walmart has huge potential for online retailers looking to sell online. Known for its eye-catching photos, stories and videos, Instagram is the perfect space for sharing high-gloss brand imagery.

Major e-tailers now offer consumers more options and product selections, and brick and mortar stores offer their own online incentives to remain competitive and capture a share of the online market. Additionally, in the wake of the Covid-19 pandemic, many people have switched to shopping for items online that they used to obtain from neighborhood stores. Unfortunately, as consumer activity online has increased, so too has cybercrime – incurring financial losses for unfortunate victims. The advent of e-commerce has revolutionized the retail industry, reshaping the way consumers shop and businesses operate. With the convenience and accessibility it offers, online shopping has gained immense popularity worldwide. Did you know that Google handles more than 3.5 billion online searches every day? Search engines like Google make it easier than ever for people to find the information they’re looking for, any time of the day or night.

There are many websites created with the sole intent of scamming online consumers and taking advantage of our desire to get a good deal. In the U.S., consumer goods omnishoppers spend 23% more than those who shop exclusively in physical stores. In India, considering average monthly spend for grocery, omnishoppers spent 1.5 times more in 2021 than 2020, while only physical store shoppers’ spending stagnated. A similar trend has occurred in Thailand, where among omni-channel consumers, online spending is twice as high when compared to offline spending.

Ensure that your children do not have access to your online accounts and limit their access to your credit card and bank information. Whenever possible, use credit cards – your purchases will usually be insured.

Online shopper behavior is very different in nature compared to in-store behaviors. Consumers read product reviews, compare prices, and become distracted by the internet while e-shopping. Marketers face new, online-specific challenges like building loyalty and making the consumers complete their purchases. Today’s consumers rely on the internet to help and improve many aspects of life. Consumers no longer have to waste their time driving to different stores and standing in long lines to get the products and services they desire. Now, they can simply go online and look up practically anything they could need or want. Keep reading for a closer look at how the internet has changed our shopping behaviors and how businesses can use these changes to their advantage.

In the age of digital dominance, online shopping has skyrocketed, leaving traditional in-store purchases in the dust. Luckily, you can harness the power of shopping online for the good of your wallet. Also calledtestimonials, product reviews are powerful because they are impartial opinions from other customers.

The ubiquity of the internet has created a new level of convenience for customers when shopping by allowing them to access product information and compare prices with ease. This newfound explosion of online resources has given consumers a new way to shop and has changed the retail landscape forever. When choosing a physical store, you would likely choose one that’s based in a location that would attract potential customers — it’s no different when choosing an ecommerce website. However, this means you’ll need to put in the work of researching the best platforms and marketplace and assessing your business priorities. Ecommerce (aka electronic commerce) is the buying and selling of products or services on the internet.

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Online shopping has grown increasingly popular, especially during the recent pandemic. It offers a convenient way to support small businesses, but it’s important to ensure that you’re shopping with a legitimate business. Below are some tips to help you navigate the world of online shopping safely and effectively.

Even then, you could lose leads due to the hassle of moving from one channel to another to checkout a product. QR codes present the perfect opportunity to improve brands omnichannel strategy by directing shoppers to a strategic landing page, such as a product page containing rich media elements.

When she’s not trying out the latest tech or travel blogging with her family, you can find her curling up with a good novel.



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